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L.B.M. 1911: Your Gateway to Unbeatable Menswear Value


What is the history and background of L.B.M. 1911 clothing by Lubium?

The L.B.M. 1911 collection was introduced in 2005 as part of the storied Lubiam company, renowned for excellence in men's tailoring for over a century. Giovanni Bianchi, the visionary Director of Lubiam's Style Office and part of the fourth generation of the Bianchi family, spearheaded this transformative venture. In the early 2000s, Giovanni boldly moved towards product development, breaking from conventional formal wear while maintaining an unwavering commitment to sartorial quality. This journey led to the company's specialization in the 'garment-dyed' sector, propelling L.B.M. 1911 to become a symbol of research and the perfect balance between sportswear and sartorial elegance. The collection's creation marked a fundamental stage in Lubiam's storied history, embracing a more casual yet exquisitely crafted approach to menswear.


giovanni Bianchi Lubiam CEO and Director

Over the years, the company's 'core' garment, the jacket, has garnered significant attention, making it a staple in male wardrobes. The jacket became a canvas for pioneering studies in streamlining and destructuring. Notably, the focus has been exploring innovative dyeing, washing treatments, and special artisan aging techniques that add a unique and timeless charm to each piece. This commitment to reinvention and craftsmanship has solidified the jacket's position as a standout piece in contemporary menswear.



Why should you add L.B.M. 1911 to your wardrobe?

Simply put, L.B.M. 1911 deserves a place in your wardrobe for its remarkable quality-to-price ratio, showcasing some of the finest craftsmanship in men's tailoring. Versatile and flattering, its designs effortlessly complement every individual. L.B.M. 1911 takes on the Lubiam company's younger perspective: slimmer fit, more daring patterns, unlined and casual than a similar piece from Luigi Bianchi Mantova.


The brand's emphasis

The soft shoulders and textured fabrics will win you over immediately as you throw on one of their jackets. The higher cuts will work with trousers to jeans, shoes to sneakers, making it easy to dress up while looking effortless. This makes their clothing suitable for day-to-day wear, allowing you to effortlessly incorporate their pieces into your daily routine.


The brand's emphasis on a relaxed aesthetic and unlined jacket creates a comfortable style that resonates particularly well with the younger crowd. But the important thing worth noting is It’s easy to wear. You can, of course, find a classic navy or grey suit for the office; we highly recommend looking at their Jack or James suit here.


It’s a much more approachable price point than other Italian-tailored brands, yet the quality is still excellent. So someone can add the fine Italian workmanship to their wardrobe, “you won't be able to go back,” but it won't be as big of an investment as something like Kiton or ISIAIA.



Where to buy L.B.M. 1911?

Why highly recommend purchasing locally If you have a menswear store near, tossing on a jacket while talking to an experienced salesperson is always a great way to get started.


Our shopping experience on the L.B.M. 1911 website was truly commendable. Our purchase arrived swiftly from Italy to Canada within a week, seamlessly aligning with our travel plans. Although a minor hiccup arose due to our error in selecting the wrong item, rectifying the situation was remarkably hassle-free. L.B.M. 1911's impeccable customer service, complete with a prepaid return label to Italy, exemplified their commitment to customer satisfaction.



What else is worth taking a look at from L.B.M. 1911?


pick stiching

Besides the apparent sports jackets and Suits. We highly recommend outerwear, including overshirts, knitwear and trousers. These additional products benefit from the company's hard work in developing the perfect Garment-dyed finishes, and lived-in feel you want in your clothing. These types of products are also where the company has a lot of fun with details. For example, they won’t shy away from attractive hardware or patches on outerwear. Or beautiful fading and washes from their proprietary dying techniques. How many classic navy Pea coats does a guy really need, right? It's time to mix something interesting into the fold.


They make a field coat or bomber as good as anyone in that price point.


Get a good look at some of their jackets and trousers in our video linked below, and let us know what you would choose from this historic brand in the video comments. Cheers mates.


Watch the video here.


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